marketing report 1

Lets assume its 2029. A former college classmate,Alex, has learned that you are emerging as one of the leading marketing gurus in North America. She sends you a prototype of a new athletic shoe that she and a few partners have designed. You love it. It is the most comfortable and versatile athletic shoe that you have ever worn. Do a S.W.O.T. analysis of Product X. Show me the Strengths, Weaknesses, Opportunities, and Threats that this product faces. Conclusion-do you recommend that they go in to production or not? To date, they have raised $30 million. They have asked you to put up a $1 million of your own money but will give you a4% stake in the company and make your marketing director if the company is launched. What do you recommend regarding the brand and what do you do personally? Remember do S.W.O.T. analysis of Product X and write one full page report.